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Paid Media Acquisition Manager (Telco & B2C Services)

Job description

We are seeking a Paid Media Acquisition Manager to lead the paid acquisition strategy for Telco and related high-intent B2C services. You will manage a team of multi-channel media buyers, driving performance across Social, Native, and CRM/PRM channels. This role combines strategy, team leadership, and hands-on campaign optimisation with measurable impact on business outcomes.

Key Responsibilities:

  • Define and execute the paid acquisition strategy for Telco or similar B2C verticals (Energy, Utilities, or other constrained-spend services).

  • Lead, coach, and develop a team of media buyers to enhance skills and performance.

  • Oversee media budgets, ensuring campaigns meet profitability targets (ROAS, CPA, CPL).

  • Optimise full-funnel campaigns including landing pages, creatives, targeting, and audience segmentation.

  • Identify and test new performance channels.

  • Collaborate with creative, data, and technical teams.

  • Deliver regular and accurate performance reporting.

Requirements

  • 4+ years in Paid Media / Acquisition Marketing.

  • Experience in Telco or similar B2C sectors (Energy, Utilities, etc.).

  • Proven managerial experience leading a team of media buyers or consultants.

  • Expertise in at least one channel (Social, Native, CRM/PRM).

  • Strong analytical and performance-driven mindset, with focus on profitability.

  • Comfortable with tracking, analytics, and reporting tools.

  • Natural leadership, structured approach, and team development skills.

Company profile

Employer Highlights & Benefits:

  • Remote role with flexibility across Europe.

  • Opportunity to lead and grow a high-performing media team.

  • Influence strategy in a strategic B2C market.

  • Career growth, development, and recognition for achievements.

  • Operates across multiple sectors.

  • Serves B2B and B2C clients.

Impact: You will directly shape acquisition campaigns that drive profitability and business growth.

Location

REMOTE

Publication date

03.10.2025

Contact person

Engel

Other details
Match criteria
Location
  • Remote
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