Director of Monetization – Offerwall (EU REMOTE)

Job description

We are looking for a seasoned monetization leader to head up revenue growth for a leading offerwall platform. This role focuses on establishing strong publisher partnerships, building a results-driven team, and driving innovative monetization strategies that accelerate business growth. If you thrive in high-impact roles where strategy meets execution, this could be your next challenge.

Key Responsibilities

Strategic Publisher Partnership Management

Develop and maintain valuable, long-term partnerships with top-tier publishers, driving sustainable revenue growth.
Serve as the senior point of contact for partner escalations, ensuring smooth, strategic resolution and maintaining strong relationships.

Publisher Onboarding & Integration

Lead full-cycle onboarding for new publishers, ensuring a seamless integration process tailored for high-value clients.
Collaborate with business teams to evaluate opportunities and ensure alignment with overall business objectives.
Provide technical and strategic oversight during integration, working closely with cross-functional teams on SDK, iframe, and other platform components.
Continuously refine onboarding processes to improve efficiency and scalability without sacrificing quality.

Team Leadership & Performance Management

Recruit, develop, and inspire a high-performing monetization team.
Set clear objectives and KPIs, conduct regular performance reviews, and provide coaching focused on achieving measurable outcomes.

Monetization Strategy & Optimization

Design and implement monetization approaches for CPI and CPE campaigns, maximizing profitability across campaign types.
Work closely with customer-facing teams to identify and act on campaign optimization opportunities using data insights.

Data Analysis & Reporting

Regularly present key metrics like ROAS, LTV, ARPU, and engagement levels to senior leadership.
Lead revenue forecasting and financial modeling to support strategic decision-making.

Operational Excellence

Drive continuous improvements in monetization processes, ensuring operational efficiency and scalability.
Implement quality control measures to uphold standards in campaign execution and user experience.

Requirements

5+ years in monetisation, business development, or account management, preferably within gaming or ad tech.
Strong understanding of SDK, iframe, and S2S integrations.
Experience with ad mediation platforms and mobile/web monetization technologies.
Proven track record managing high-level publisher relationships and closing significant deals.
Demonstrated ability to build and lead successful teams.
Strategic thinker with a pragmatic leadership style and excellent problem-solving skills.
Exceptional communication and negotiation skills, comfortable working with senior stakeholders.
Deep knowledge of the offerwall ecosystem including CPI/CPA networks and ad quality standards.
Comfortable working in fast-moving, high-pressure environments.